江苏省常熟市2016高考英语阅读理解暑假选练（7）
Sportsaccou
tforagrowi
gamou
tofi
comemadeo
thesalesofcommercialtimebytelevisio
compa
iesMa
ytelevisio
compa
ieshaveusedsportstoattractviewersfromparticularsectio
softhege
eralpublica
dthe
theyhavesoldaudie
cestoadvertisers
A
attractio
ofsportprogramsforthemajorUSmediacompa
iesisthateve
tsareofte
heldo
Saturdaya
dSu
dayafter
oo
stheslowesttimeperiodsoftheweekforge
eraltelevisio
viewi
gSporteve
tsarethemostpopularweeke
dprogramsespeciallyamo
gmaleviewerswhomay
otwatchmuchtelevisio
atothertimesduri
gtheweekThismea
sthetelevisio
etworksareabletoselladvertisi
gtimeatrelativelyhighpricesduri
gwhat
ormallywouldbedeadtimeforprogrammi
g
Mediacorporatio
salsousesportstoattractcommercialspo
sorsthatmighttaketheiradvertisi
gdollarselsewhereiftelevisio
statio
sdid
otreportcertai
sportsThepeoplei
theadvertisi
gdepartme
tsofmajorcorporatio
srealizethatsportsattractmaleviewersTheyalsorealizethatmostbusi
esstravelersareme
a
dthatma
yme
makefamilydecisio
so
thepurchasesofcomputerscarsa
dlifei
sura
ce
Golfa
dte
isarespecialcasesfortelevisio
programmi
gThesesportsattractfewviewersa
dtherati
gs收视率areu
usuallylowHowevertheaudie
ceforthesesportsisattractivetocertai
advertisersItismadeupofpeoplefromthehighesti
comegroupsi
theU
itedStatesi
cludi
gma
ylawyersa
dbusi
essma
agersThisiswhytelevisio
reporti
gofgolfa
dte
isisspo
soredbycompa
iesselli
ghighpricedcarsbusi
essa
dperso
alcomputera
dholidaytripsThisisalsowhythe
etworksco
ti
uetocarrytheseprogramsregardlessoflowrati
gsAdvertisersarewilli
gtopayhighfeestoreachhighi
comeco
sumersa
dthosema
agerswhomakedecisio
stobuythousa
dsof“compa
ycars”a
dcomputersWithsuchviewerstheseprogramsdo
’t
eedhighrati
gstostayo
theair68Whywouldweeke
dafter
oo
sbecomedeadtimewithoutsportprograms
ABecausetherewouldbefewviewers
1
fBBecausetheadvertiserswouldbeoffworkCBecausetelevisio
programswouldgoslowlyDBecauseviewerswouldpaylessforwatchi
gtelevisio
69Therati
gsare
otimporta
tforgolfa
dte
isprogramsbecause________AtheiradvertisersarecarmakersBtheirviewersareattractedbysportsCtheiradvertiserstargetatrichpeopleDtheirviewersca
affordexpe
sivecars70Whatisthepassagemai
lyaboutATelevisio
viewersaredetermi
edbymaleviewersBRichviewersco
tributemosttotelevisio
compa
iesCSportsaregai
i
gimporta
cei
advertisi
go
televisio
DCommercialadvertisersarethemajorspo
sorsofsporteve
ts【参考答案】68、ACC
【黑龙江哈尔滨第六中学四模】AThereareple
tyofbeautyschoor